Back to News

11 June 2024

f1 Recruitment & Search Joins PartnerWise Collective

Lastest Posts

PR Account Director – Consumer Events, Content and Influencer


PR’s ageism problem – ‘the sector is getting left behind’


Account Director/Senior Account Director – Consumer PR & Communications


Director – Consumer PR & Communications


Brand Marketing Manager


f1 Recruitment & Search Joins PartnerWise Collective

After two decades of operating as an independent ‘challenger’ boutique, f1 Recruitment & Search has been acquired by the PE backed PartnerWise Collective, the rapidly growing global executive search, interim and talent advisory group.

This acquisition marks a significant step forward, strengthening the positioning of f1 as the expert consultancy for Communications, Marketing, and Sponsorship, covering sectors such as Sports & Entertainment, Consumer, Lifestyle, B2B & Professional Services, Sustainability, and Social Impact.

Amanda Fone, founder and CEO of f1, commented: “We’ve always challenged the norm at f1, and now it’s time to join like-minded experts on the global stage to accelerate our growth during this unprecedented time of disruption and opportunity in our sector.

At PartnerWise Collective, I have found an ambitious leadership team with a shared vision that uniquely fuses all the ‘human’ elements of search with advanced technology to provide a differentiated proposition and service level to clients.

Our growing presence on the international stage will be enhanced by this move, especially in the MENA region, the US, and Europe, while our laser focus on helping gender parity and social mobility in leadership roles will, of course, continue.”
Alex Raubitschek, board member of PartnerWise Collective, added: “I have known Amanda and her team at f1 for over a decade and am delighted to have been able to introduce her to our Collective.”

Ian Williams, Group CEO of PartnerWise Collective, stated: “The acquisition of f1 Recruitment & Search is another milestone in the growth of PartnerWise Collective. Amanda’s team and its specialisms complement our vision perfectly, and together, we’ll continue to disrupt and innovate, deliver great value to our customers and widen our global focus on diversity, inclusion and social impact.”

As a member of the PartnerWise Collective, f1 Recruitment and Search will gain access to a wealth of resources, expertise and development opportunities. This will enable the company to grow exponentially and better serve the Communications, Marketing, and Sponsorship sectors across the various industries we have represented for many years.

About The PartnerWise Collective

The PartnerWise Collective is a rapidly growing group of specialist globally focused executive search, interim and talent advisory companies within consumer brands, retail, sport, media, content, communications and private equity.
Led by Group CEO Ian Williams, the Collective unites like-minded business founders from within similar spaces in a vision of being infinitely different in how we think, create and execute solutions on behalf of our customers across the globe.

For further information, please contact